Here’s a brief video about TagTrade, Best Buy’s prediction market.  It’s an introductory video that was produced last year in advance of their market rollout.

A great quote from the video:

“Big companies are like communist countries – we all know how well communist countries worked. At some point they fell apart, not because the leaders were dumb, but because nobody would tell the leaders at the top, who had to make decisions, what decisions to make.”

Jeff Severts, EVP, Best Buy

UPDATE: Here is a video of Brad Anderson, Best Buy’s CEO at the Zeitgeist ‘08 conference.  He starts talking about their prediction market at 9:50.

This entry was posted on Sunday, October 19th, 2008 at 8:21 pm and is filed under Customers. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.